One of the most important aspects of a search engine optimization campaign is also one of the most overlooked - preparation! There are some important steps to take in advance of launching your campaign that will make sure it has a better chance at succeeding.
Having been in the business of optimizing web sites for high search engine rankings for over five years now, I have come across a number of "optimized"? sites that use search engine optimization (SEO) techniques that are just plain WRONG.
ADDING SWF CONTENT TO YOUR HTML SOURCE
An iron-clad way to guarantee that a SWF's content is picked up and
ranked by search engines is to extract the content and place it into
the page's HTML source. Tools such as Dreamweaver use SWF Object to
embed ...
I thought that one of the more interesting topics addressed at Search Engine Strategies San Jose a while back was that of SEO and the publishing industry. This is an industry seemingly at war with entities like Google (at least partially), even though ...
